Rachel Cooke of The Observer has written an entertaining article called Warning! These Pretty Packages May Contain A Lot of Long Words!
Cooke looks askance at the modern publishing trend of dressing up the classics in covers designed for a certain audience (she cites a recent pastel chick-lit cover of Pride and Prejudice).
She also notes the snazzy blurbs now used to promote them, citing several to illustrate her point, such as the one for The Adventures of Huckleberry Finn: ‘Wild child Huck has to get away.’
I agree with her point that however the classics are packaged, the content remains the same. Pride and Prejudice is not Bridget Jones’ Diary.
Posted by Amy as Marketing at 12:28 AM EDT